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Xtalks On Demand Archives - Media and Marketing

  Synopsis Webinar Title Date
BusinessStrategy Media & Marketing/IT/Government - In this webinar, the Platt Retail Institute (PRI) will discuss its just-released research that answers the following questions: Of the methods that are being used by universities to communicate with their students, which are effective? How can emerging digital technologies be deployed to enhance the administrator-student information flow?
Speakers: Steve Acquista, Director of Digital Signage, Black Box Network Services
Steven Keith Platt, Director, Platt Retail Institute
Communication Effectiveness in Higher Education Nov 9/10
BusinessStrategy Media & Marketing/Manufacturing - This free webinar will guide you through the creative process of using video, the fastest growing media online, supply ideas for promotion and provide tips for working with agencies such as Outlier Solutions
Speaker: Ben Friedle, Principal, Outlier Solutions
360 Degrees of Video Marketing Online July 13/10
BusinessStrategy BusinessStrategy/Healthcare/Marketing - Market Planning in 2010 and Beyond – Scientific approaches to optimizing the placement of facilities, physicians and services
Speakers: Alan A. Ayers, MBA, MAcc, Vice President of Strategy and Execution, Concentra Health Services, Inc.
Matthew P. Montgomery, Senior Vice President, Buxton
Optimizing Locations For Your Facilities, Physicians and Services Apr 21/10
BusinessStrategy Media & Marketing/Healthcare/IT/HR - Learn how you can use strategically placed digital video screens to deliver the right message at the right time to visitors and employees in a single building or in multiple facilities spread over a large geographic area
Speakers: George Borden, National Sales Manager, Black Box Network Services
Steve Acquista, Director of Digital Signage, Black Box Network Services
Motivate, Educate, and Compel Your Audience - Put the Power of Digital Signage to Work for You Mar 30/10
BusinessStrategy BusinessStrategy/Franchise/Legal - Join this informative webinar on what to consider when deciding whether to franchise your business. You will also learn from two franchisors who took their businesses to the next level through franchising.
Speakers: James A. Ullman, Shareholder, Greenberg Traurig
Jeffrey H. Wolf, Shareholder, Greenberg Traurig
Daniel Warshawsky, Associate, Greenberg Traurig
Alex Schlempp, Managing Partner, AntiGravity, Inc.
Jeffrey Frankel, Chief Legal Officer, Massage Envy
Is Your Business Ready to Franchise? Feb 18/10
LifeSciences Life Sciences/Manufacturing/Media&Marketing - This webinar will present ideas for creating, promoting and optimizing online videos for training, sales, and technical support of products
Speakers: Vinnie Martorano, VP of Sales, Sheldon MFG
Ben Friedle, Principal, Outlier Solutions
Online Video Training and Promotion in the Scientific and Industrial Markets Jan 28/10
LifeSciences Life Sciences/Sales&Marketing - Real Life Examples and Solutions for Dissemination of Promotional Content
Speakers: Elsa Chi Abruzzo, RAC, President and CEO, ARAC, LLC
Benjamin S. Martin, Associate, Epstein Becker and Green, P.C.
Promotional Content Dissemination by your Sales Force Dec 7/09
BusinessStrategy Business Strategy/Marketing - Viewers will leave with concrete tips they can implement as well as an understanding of how they can strengthen their franchise operations and a renewed understanding of the critical importance of good communication in franchise development
Speakers: Katryn Harris, President, CEO & Founder, Open Box Integration Inc.
Paul Segreto, President, CEO & Founder, franchisEssentials
Judy Brooks, Co-Founder, President & CEO, Blo Blow Dry Bar Inc., and Managing Director, Head Company Inc.
Growing Your Franchise in Today's Climate Oct 19/09
BusinessStrategy Business Strategy/Marketing - Don’t be left behind…Learn about the latest marketing technologies that can impact your bottom line
Speakers: Jeff Johnson, Senior Vice President, Accudata Integrated Marketing
Peter Chun, Senior Director, Clickable, Inc.
John Rotche, CEO, Ductz International
John Jorgenson, CEO, Franchise Company Solutions
Mark Pasma, Chief Development Officer, Franchise Company Solutions
Is Your Franchise Company Using Cutting Edge Marketing Technology? July 29/09
IT IT/Online Strategy - Yankee Group and Vignette discusses the current market and consumer forces at play in the TME industries
Speakers: Daniel Taylor, Senior Analyst, Consumer Research, The Yankee Group
Lee Shepstone, CTO of Media, Vignette
TME Market Trends and Vignette Media Solution: How to Make Your Multi-Media Online Strategy a Reality...Now! Sep 25/08
BusinessStrategy Business Strategy/IT/Finance/Marketing - Your sales and marketing staff need to understand the meaning behind the numbers in order to close the most lucrative opportunities, or to understand which campaigns are most critical in moving leads from awareness to close. Learn how to transform data from CRM systems like salesforce.com into actionable information that drives sales.
Speakers: Steve Williams, Senior Product Marketing Manager, Business Objects
Jason Pamer, Senior Product Manager, Business Objects
Increase Sales with Business Intelligence OnDemand: The Insight Into Your CRM Data Needed to Increase the Bottom Line - Delivered OnDemand Oct 24/07
LifeSciences Life Sciences/Marketing - A panel dicussion of the ethical marketing practices in the Pharmaceutical and Biotech industries
Speaker: Wesley Wheeler, President, Valeant Pharmaceuticals
Dr. John F. Kamp, Executive Director, Coalition for Healthcare Communication
Denis Arnold, Director of the Center for Applied and Professional Ethics, The University of Tennessee
Gene Guselli, Co-founder, President, CEO, InfoMedics, Inc.
Ethical Marketing to Improve the Public’s Perception of the Pharmaceutical and Biotech Industry Sep 24/07
LifeSciences Life Sciences/Marketing - This webinar will explore best practices in linking online e-detailing to rep-based tablet PC detailing, thus transforming traditional pharmaceutical marketing practice
Speakers: Henry B. Slotnick, Ph.D.Ph.D., Professor Emeritus, University of North Dakota
Dr. Jens Härtel, Managing Director, BSMO Business Solutions Medicine Online
Richie A. Bavasso, President, Exploria SPS
Multi-Channel Marketing: A Tablet PC Driven E-Detailing Success Phenomenon May 24/07
BusinessStrategy Business Strategy/Marketing - Explore what you should be doing to optimize sales performance.
Speakers: Joe Galvin, Vice President & Service Director, SiriusDecisions
Bob Conlin, Chief Marketing Officer, Centive
Turning the Dial on Sales Optimization May 22/07
BusinessStrategy Media & Marketing - Using Digital Signage to Increase Brand Awareness and Sales
Speaker: Pat Hellberg, Director, Brand Design Media, Nike
Digital Signage: Strategies for Maximizing Brand Promotion Mar 7/07
BusinessStrategy Media & Marketing - How Marketers are Using Online Communities
Speaker: Farah Miller, Director of New Media, Random House Publishing
Monetizing Social Network Communities Dec 13/06
BusinessStrategy Media & Marketing - For marketing to work, marketing must sell
Speakers: Mark Stevens, CEO, MSCO
Jill Konrath, Chief Sales Officer, Selling to Big Companies
Thor Johnson, SVP Marketing, Eloqua Corporation
Extreme Marketing: Strategies and Tactics for Marketing that Sells Nov 16/06

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